Skills: Fusion 360, KeyShot, Illustrator, Photoshop, AI-assisted visualization, Sketching

Modern Indian-American Breakfast Collection

The SUBAH Collection bridges traditional Indian chai rituals with contemporary American minimalism. Designed for Indian-American millennials navigating dual cultural identities, this collection embraces hidden richness - restrained matte black exteriors conceal vibrant jewel-toned interiors, revealed only through use.

Matte black exteriors that suit any modern kitchen. Opening each piece reveals vibrant jewel-toned interiors with mandala patterns - a quiet celebration of cultural identity, discovered through daily ritual.

MATERIALS

Matte black ceramic

Walnut wood

Jewel glazes

ELECTRIC CHAI KETTLE

The foundation of SUBAH. Matte black ceramic with walnut handle, on/off button, and integrated filter. Electric base for cordless pouring. A simple white interior is revealed when the lid lifts.

ELECTRIC SPICE GRINDER

Fresh-ground spices are essential to chai. One-button operation, a small perforation for ergonomic thumb grip, and a cylindrical form inspired by traditional mortars. A rich dark blue colors the inside of this appliance.

SPICE BOX

Traditional spice organizer reimagined. Five compartments glazed in jewel tones - emerald, cobalt, burnt sienna, plum, navy. Add spices such as turmeric, cardamom, garam masala, black pepper, and star anise.

TEA STORAGE CANISTER

Airtight storage for loose leaves. Walnut lid creates the seal. Deep indigo adds color to the interior.

TEA MUGS

Modern take on traditional clay kulhads. Matte black outside, deep burgundy inside. Walnut handles for comfort with hot chai.

SERVING TRAY

A platform for the collection with walnut as the primary material and the SUBAH logo embossed on it. Rectangular holes on the short ends work as handles.

PACKAGING + BRANDING

SUBAH packaging is minimal and sustainable. Each piece ships in kraft boxes with embossed branding. A matte black box with a burgundy sleeve is nested inside, revealing the vibrant signature design upon unboxing. Included with every set is a custom greeting card detailing the brand’s story.

MOODBOARD

Drawing from traditional chai culture, Japanese minimalism, and Scandinavian restraint.

SKETCHING

Testing proportions, handle curves, and overall shape of the collection.

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